Pairs of shoes are created symmetrically. Our feet are not.

We strive to make sure each shoe fits perfectly for each foot to maximize performance, prevent injuries, and bring the athlete’s achievements to a climax.

When Nothing Else Fits...

When shoes are fitted without considering the differences in dimensions between the feet, performance and comfort are compromised.

Feetium addresses the problem of asymmetry that affects more than ⅓ of customers worldwide.

The dimensional variance between feet that relates to fitting lies in the circumference/volume of the forefoot, making it the primary factor when addressing asymmetry between left and right feet.

Adaptive insoles are mass produced and have the same shape as the original insoles inserted in shoes but vary in forefront thickness.

Adaptive insoles help achieve optimal volume in each shoe compensating the variance in volume between feet to achieve perfect fit for improved stability and stride predictability

Feetium’s “Adapt to performance” algorithm automatically determines the optimal size of the selected shoe model and finds the adapter insoles to create optimal volume between each shoe and foot to bridge the gap between the left and right feet.

"Adapt to Performance" algorithm

Feetium’s algorithm compares the Feet-ID, Shoe-ID, and Adaptive Insoles to ensure an optimal high-quality fit. Feetium’s “Adapt to performance” algorithm determines the specific Adaptive Insoles needed to meet the customer’s comfort and performance requirements as part of the personalized customer journey.

A Deeper Look into Customization

How do adaptive insoles adjust the volume/width inside the shoe? In layman’s language, adaptive insoles “increase or decrease the width” of the shoe. The thicker adaptive insole reduces volume in the shoe for narrow feet, while the thinner adaptive insole increases volume in the shoe for wider feet. For each shoe model selected by the customer, Feetium’s “Adapt-to-Comfort Algorithm” offers the optimal combination of shoe size and adaptive insole per foot. Shoes are paired with adaptors on an individual basis, not per pair. Therefore, as each shoe can be outfitted with one of three adaptors, that ultimately translates to 3 * 3 = 9 fitting options for each pair of shoes, giving customers an unparalleled experience in terms of fit and performance. Retailers also gain substantial advantages in inventory management due to the ability to modify shoes for specific fitting variations, reducing walked sales without expanding in-store stock.